For Playboy’s upcoming Playmate Search 2026, The Machine Shop partnered with the iconic brand to reimagine a legacy tradition for a new generation. Our team handled post production for a multi-platform campaign that blended cultural reverence with contemporary edge.

We crafted a visual language that honored Playboy’s heritage while speaking directly to today’s audience. At TMS, our role was to make the process feel both aspirational and human: approachable for talent, elevated for the brand, and seamless for partners. The result was a campaign that pushed beyond nostalgia and set the tone for the next era of Playmate storytelling.